Marketing Overview โ This Month
Instagram Followers
๐ฑ
4,280
โ 340 new this month
+8.6% growth rate
Post Reach
๐
28.4K
โ 22% from last month
Avg 1,890 per post
Engagement Rate
โค๏ธ
6.8%
โ Above industry avg 3.2%
Likes ยท Comments ยท Shares
Website Clicks
๐
842
โ 18% from bio link
shoonyayogi.com visits
Reach & Engagement โ This Week
WEEK
MONTH
Reach
Engagement
Audience Demographics
TOP CITIES
๐ฎ๐ณ
Pune
28%
๐ฎ๐ณ
Mumbai
22%
๐ฎ๐ณ
Bangalore
18%
๐ฎ๐ณ
Delhi
12%
๐ฎ๐ณ
Others
20%
AGE GROUP
42%
18-24
38%
25-34
20%
35+
Top Performing Posts
๐๏ธ
Reel
๐
Post
๐ง
Story
๐จ
Reel
๐ฟ
Post
โจ
Collab
Active Campaigns
Holi Collection Launch
โ LIVE
Reach 12.4K
Clicks 284
Conv. 48
Ends in 8 days ยท Budget โน5,000 ยท Spent โน3,240
Conscious Cotton Awareness
โ LIVE
Reach 8.2K
Clicks 156
Saves 312
Ends in 15 days ยท Budget โน3,000 ยท Spent โน1,200
Summer Dhoti Campaign
SCHEDULED
Starts Apr 1
Budget โน8,000
Duration 30 days
Targeting 18-34 ยท Yoga & Meditation audience ยท Pune + Mumbai
Founder Story Series
ENDED
Total Reach 18.4K
Followers Gained +180
Content Calendar โ This Week
MON 23
Reel
Behind the scenes โ Kolam art for new collection
๐ฑ
TUE 24
Story
Poll โ Which print do you love most? Shiva vs Naga
๐ฑ
WED 25
Post
Conscious Cotton โ Thread-to-garment story with photos
๐ธ
THU 26
Collab
Yoga influencer @mindfulyogi wearing Shoonya tee
๐ค
FRI 27
Reel
Styling Urban Dhoti 3 ways โ Festival to casual
๐ฑ
SAT 28
Story
Customer feature โ Neha's review and styling
๐ฑ
SUN 29
Quote
Sunday stillness โ Sadhguru inspired quote with brand visual
โจ
Product Performance โ Website Clicks
01
๐
Shiva Printed Tee
284 clicks ยท 64 orders
22.5%
02
๐
Urban Dhoti โ Teal
216 clicks ยท 42 orders
19.4%
03
๐
Cosmic Tee
184 clicks ยท 36 orders
19.5%
04
๐
Naga Tee
148 clicks ยท 24 orders
16.2%
05
๐
Kurta Set
110 clicks ยท 18 orders
16.3%
TOP HASHTAGS
#WearTheStillness
#ConsciousFashion
#Shoonya
#SacredArt
#IndieFashion